At Eco-Trekker, we value the privacy of our visitors and are committed to safeguarding the information that we collect. This Privacy Policy outlines the types of personal information we collect, how we use it, and the measures we take to protect your data when you use our website. By using our site, you agree to the practices described in this policy. If you do not agree with our privacy practices, please do not use our website.

Information We Collect

At Eco-Trekker, we collect two types of information from users:

1. Personal Information: This is information that you voluntarily provide when you subscribe to our newsletter, leave comments, or contact us through forms on the website. This information may include your name, email address, and any other details you choose to provide. We collect this information only with your consent, and it is only used for the purposes outlined in this privacy policy.
2. Non-Personal Information: This is data that does not identify you personally. It includes information such as your IP address, browser type, operating system, device type, referring pages, and actions taken on the website. This type of data is collected automatically through the use of cookies, web beacons, and similar technologies. We use this information to analyze trends, track user activity on the website, and improve the overall user experience.

How We Use Your Information

We use the information we collect for several purposes:

1. To Provide Content and Services

When you visit Eco-Trekker or sign up for our newsletter, we use your personal information (like your email address) to deliver relevant content, updates, and resources to you. We may also send you information regarding new blog posts, articles, guides, and any other relevant news related to eco-friendly travel in Pakistan.

2. To Improve Our Website

We gather non-personal information to improve the functionality, design, and user experience of Eco-Trekker. By analyzing user behavior and website traffic, we can identify areas that require enhancement and optimize our website’s performance.

3. To Communicate with You

We may contact you with updates, announcements, or responses to your inquiries, but only if you have opted-in to receive such communications, such as subscribing to our newsletter or filling out a contact form. If you no longer wish to receive such communications, you can easily unsubscribe by clicking the “unsubscribe” link provided in our emails.

4. To Personalize User Experience

We may use non-personal data to personalize your experience on our website, ensuring that the content and recommendations we provide align with your interests and preferences.

5. For Legal and Administrative Purposes

In certain cases, we may need to use your personal information to comply with applicable legal obligations, resolve disputes, or enforce our website’s terms and conditions. This will only be done if legally required or if it is necessary to protect our rights or the rights of others.

How We Protect Your Information

At Eco-Trekker, we implement a variety of security measures to maintain the safety of your personal information. This includes physical, technical, and administrative safeguards to prevent unauthorized access, use, or disclosure of your information. Some of the measures we use include:

• Encryption: We use encryption to safeguard any sensitive information transmitted through our website.
• Access Controls: We limit access to personal information to authorized personnel only.
• Firewalls and Antivirus Software: We employ industry-standard firewalls and antivirus software to protect our website and servers from external threats.

However, please note that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee the absolute security of your information.

Cookies and Tracking Technologies

Eco-Trekker uses cookies and other tracking technologies to enhance your experience on our website. Cookies are small files stored on your device that help us analyze how you interact with our website. These cookies allow us to remember your preferences, understand website usage patterns, and improve your experience.

What Cookies Do We Use?

We use several types of cookies on our website:

1. Essential Cookies: These cookies are necessary for the website to function correctly. They enable basic functions such as page navigation and secure access to certain areas of the site. Without these cookies, certain features of the website may not work.
2. Performance and Analytical Cookies: These cookies help us understand how users interact with our website by collecting non-personal information about page views, time spent on the website, and actions taken. This allows us to optimize our site for a better user experience.
3. Functional Cookies: These cookies are used to remember your preferences and settings, allowing us to provide a more personalized experience.
4. Third-Party Cookies: Eco-Trekker also uses third-party services, such as Google Analytics, to track website traffic and analyze user behavior. These third-party cookies may collect and process data independently. We do not have control over the third-party cookies, and we encourage you to review their privacy policies for more information.

You can manage your cookie preferences and settings directly through your browser’s settings. Most browsers allow you to control cookies, including blocking or deleting them. However, please note that disabling cookies may affect the functionality of the website.

Third-Party Links

Eco-Trekker may contain links to third-party websites, such as eco-friendly travel agencies, local tourism boards, or external sources of travel-related information. Please be aware that we are not responsible for the privacy practices or content of third-party websites. Once you leave Eco-Trekker’s website and are directed to a third-party site, this privacy policy no longer applies. We encourage you to read the privacy policy of any third-party website you visit to understand their practices regarding the collection and use of personal information.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this privacy policy. If you unsubscribe from our newsletter or request that we delete your personal information, we will remove your data from our systems in a timely manner, unless we are required to retain certain data for legal or operational purposes.

Children’s Privacy

Eco-Trekker does not knowingly collect or solicit personal information from children under the age of 13. Our website and services are not intended for children, and we ask that parents and guardians ensure that children do not provide personal information on our website. If we become aware that we have inadvertently collected personal information from a child under the age of 13, we will take steps to delete such information from our records.

Your Rights Regarding Your Data

As a user of Eco-Trekker, you have the following rights regarding your personal information:

1. Right to Access: You have the right to request access to the personal information we hold about you and to receive a copy of that information.
2. Right to Rectification: You can request that we correct any inaccuracies in the personal information we hold about you.
3. Right to Erasure: You have the right to request the deletion of your personal information, subject to certain legal exceptions.
4. Right to Restrict Processing: You can request that we limit the processing of your personal information in certain circumstances.
5. Right to Object: You have the right to object to the processing of your personal information for certain purposes, including direct marketing.

To exercise any of these rights or if you have concerns about the way your personal information is being handled, please contact us using the contact information provided at the end of this policy.

Changes to This Privacy Policy

Eco-Trekker reserves the right to update or modify this privacy policy at any time. When we make changes to this policy, we will post the updated version on our website and indicate the date of the most recent revision. We encourage you to review this policy periodically to stay informed about how we are protecting your personal information.

By continuing to use our website after changes have been made to this policy, you accept and agree to the updated privacy practices.

Contact Information

If you have any questions, concerns, or requests regarding this privacy policy or your personal information, please feel free to contact us:

Eco-Trekker
Email: info.ecotrekker@gmail.com